The Sustainability Shift: Conscious Consumers
Sustainability has become an important consideration for consumers in Australia, New Zealand, and the United Kingdom when evaluating brands. Shoppers are actively seeking eco-friendly products
Buy Now, Pay Later Trending in New Zealand
In New Zealand, the rise of buy now, pay later (BNPL) services is changing the shopping experience and how consumers manage their finances. [1] With
Health and Wellness Trending in the UK
Health and Wellness is rapidly gaining traction and key trends throughout the United Kingdom. Following the pandemic, many Brits are now placing a greater emphasis
Grocery Delivery Subscription Growth in the UK
The grocery delivery subscription market in the UK is showing solid growth. Last year, revenues in this sector rose by 5%, reaching £3.8 billion. [1]
Consumers Demanding more Personalised Experiences
In Australia and New Zealand, businesses are leveraging personalisation to gain a competitive edge in their markets. By customising products, services, and messaging, they are
Value-Driven Purchasing in Australia and New Zealand
Consumers facing rising living costs in Australia and New Zealand have become increasingly strategic about where and how they spend their money. It’s no longer
Travel Spend Growth (UK and NZ)
As travel spending continues to recover in New Zealand and the United Kingdom, consumers are pour more money into domestic and international travel, indicating improving
RedNote’s Rise: A New Opportunity for Brands
In the lead up to the ban of TikTok in the US, long time users of the platform rushed to other platforms as #tiktokrefugees to
Reconnection: The UMS China Social Media Platforms Guide
Brands with experience in the China market know that it is a completely different landscape from the West. And while WeChat has been an essential
UMS Whitepaper Release: International Education Outlook 2025
The international education landscape is evolving at a rapid pace, creating both challenges and opportunities for institutions worldwide. To thrive in this competitive environment, education